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Rebecca Scharlach | Digital Values

Rebecca Scharlach

Rebecca Scharlach is a doctoral researcher in the DigitalValues project, and a PhD student at the Department of Communication and Journalism. Her research focuses on platform and algorithm studies, and all things social media. Her PhD thesis “The Construction of Values in Social media Platforms” deals with the question of how values promoted by social media platforms shape and interact with the values of users. Rebecca was born in Germany, spent her last years in Berlin, and lives in Tel Aviv. In her Master thesis “I post, therefore I am? The self in algorithmically controlled interaction” (summa cum laude), she explored the role that Instagram has on the identity of its users. Alongside her studies, she also worked in research projects dealing with political activism, platforms like YouTube (Alexander von Humboldt Institute for Internet & Society, Film University Babelsberg), and postdigital culture (University of Applied Sciences Potsdam). She received scholarships from the German national scholarship program and the DAAD. In her free time (a very philosophical term in academia), she enjoys doing yoga, exploring news cultures and places (pre/post Covid 19), drinking unhealthy amounts of coffee, and watching things.